When creating an SEO-optimized article, consider the following:
1. **Title**: Make sure the title is engaging and includes the primary keyword. It should reflect the content’s main point and be appealing to the audience.
2. **Meta Description**: Write a concise description that summarizes the article’s content and includes the main keyword. This will appear in search results and can influence click-through rates.
3. **Keyword Density**: Aim for a natural use of keywords, maintaining a density of 2-5%. Ensure they’re relevant to the topic and naturally integrated into the content.
4. **Subheadings**: Use subheadings to break up the text and make it easy to read. Include secondary keywords in these subheadings where appropriate.
5. **Introduction and Conclusion**: Both should clearly state the topic of the article and include the main keyword. The introduction should hook the reader, and the conclusion should provide a clear summary.
6. **Content Quality**: Write informative, valuable, and original content. Google favors content that provides a good user experience.
7. **Internal Linking**: Link to other relevant pages on your website. This helps with site navigation and can boost the authority of other pages.
8. **Image Optimization**: Include images with alt tags that describe the image and include the main keyword or variations.
9. **Mobile-Friendly**: Ensure your content is accessible and readable on mobile devices.
10. **Readability**: Use simple language and short sentences. Break long paragraphs into smaller ones to improve readability.
11. **Call to Action**: End with a call to action, guiding the readers on what to do next.
12. **Use Tools**: Utilize SEO tools to analyze keyword density and check for optimization.
Remember, always write for the user first and search engines second. Quality content that engages the reader will naturally perform better in search engine rankings.